Khizer Abbas (@khizerabbaas) 's Twitter Profile
Khizer Abbas

@khizerabbaas

Head of Paid Acquisition @superhuman_ai | Helping newsletter & Ecom brands with Paid Ads | Wanna Work with Me? DM 📩

ID: 1035159481531990016

calendar_today30-08-2018 13:37:07

6,6K Tweet

5,5K Followers

545 Following

Khizer Abbas (@khizerabbaas) 's Twitter Profile Photo

2 years ago: Struggling to find the clients Now: Working with multiple clients who are super happy with the results. Sharing a few kind words from some of them:

2 years ago: Struggling to find the clients

Now: Working with multiple clients who are super happy with the results.

Sharing a few kind words from some of them:
Khizer Abbas (@khizerabbaas) 's Twitter Profile Photo

I am looking for a landing page builder to create a course landing page preferably either on Framer or Webflow Please mention If you know someone

Khizer Abbas (@khizerabbaas) 's Twitter Profile Photo

The worst thing a startup can do is to shift from Abundance mentality to scarcity. If you're in hypergrowth mode, whatever you make should go into growth again. Otherwise, you'll be on the same level for the years to come. 📷3

Khizer Abbas (@khizerabbaas) 's Twitter Profile Photo

3 months ago I was struggling to create 10 Ads per week. Now from the last 4 weeks, we are pushing up to 70 Ad creatives every week. What changed? I built processes for everything -Research -Ideation -Launch -Testing If you want to succeed as a marketer, Document everything.

Khizer Abbas (@khizerabbaas) 's Twitter Profile Photo

One thing that I have learned over the years is to always take the marketer's public advice with a grain of salt. Especially the ones who flaunt high ROAS & low CPL numbers. In marketing, the real sauce is in the details. And marketers miss these details (Often on purpose)

Khizer Abbas (@khizerabbaas) 's Twitter Profile Photo

Since I have joined Media industry I have come across many newsletters with great content, number of subs & earnings But there are few newsletters (Can count on finger tips) with good Ads and proper creative strategy Huge potential on creative strategy side for newsletters

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Your Ads are as good as your copy. Your copy is as good as your angles. Your angles are as good as your research. If you want to create good ads invest more in research. Otherwise, you will be creating the same crappy ads with just different graphics & formats

Khizer Abbas (@khizerabbaas) 's Twitter Profile Photo

You cannot templatize your way out of bad ad performance. Ad templates are the most overrated thing in creative strategy. I have seen tons of ad creatives with poor graphics but they work way better than the high production creatives. Why? Because they got the messaging part

Khizer Abbas (@khizerabbaas) 's Twitter Profile Photo

80% of bad ad accounts are failing due to bad Media buying Whereas in good ad accounts, the success rate attributed to media buying is 20% only. Media buying is the real 80/20 component of the Ad account. It becomes super important for bad accounts, while in good accounts it