Oilers/Panthers Game 7 hit 7.7M viewers +182% vs 2023 Game 5 clincher (Florida/Vegas) +32% vs. 2022 Game 6 (Colorado/Tampa Bay) It is the most-viewed NHL game on record that did not feature a team in the Original Six, a strong sign that the NHL has truly expanded its fanbase

No doubt that McDavid, being the force of nature that he is, certainly played a factor in the triple-digit growth we saw in the Oilers/Panthers Game 7 rating.

In honor of the 10th anniversary of Stuart Scott’s ESPYS speech, Scott Van Pelt was joined by Stuart Scott's daughters Taelor and Sydni. They shared an unforgettable moment together ❤️

Admittedly I am biased here. But really great article and podcast for anyone interested in the sports media business

Nielsen's The Gauge is a must-read for many in the industry. The May edition has Disney retaining the largest share of TV viewing.

And June is a slow month for us 🤨 We typically reach over 70% of US adults across ESPN digital in a typical month. And reach among “younger” audiences is much larger. Across ESPN social handles, ESPN apps and website we reached 85% of 18-44 year olds in June. Comscore

Yes, big yearly increases to cable news in July. But chart shows it began levelling off to +4% Cable news ratings still -30% below 2020 election levels. Elections usually have impact on Fall sports viewing, but "so far" data suggesting it won't be particularly acute

As the WNBA restarts friendly reminder that on ESPN viewership is up +183% vs. 2023, and ESPN Nets have aired their 9 most-viewed WNBA games this season. Audience growth is coming from all demographic groups, but no age cohort has seen larger increases than P18-34, up +237%

This weekend's Storm/Fever (2.23M) +256% vs. last season’s ABC average. Audiences peaked at 2.9M viewers from 5:15pm – 5:29pm This is the 3rd most-viewed game this season across all networks, only behind the two most recent Fever/Sky games on ABC (2.3M) and CBS (2.25M )

The Aer Lingus Classic (GT/FSU) averaged 5.0M viewers, the most-watched Week 0 game since 2019, notably surpassing three major games on broadcast networks. The audience was also up +40% from last year’s Navy/Notre Dame Week 0 game in Ireland.

IMO no better indicator on the overall health of college football heading into week 1 than College Gameday (comps aren't match-up specific) Saturday's College Gameday was BY far the most-watched Week 0 episode ever. That and being a show that keeps topping itself #goat

Incredible Week 1 start for College Football Wistful musings of a researcher. I wonder what these numbers would have looked like if Nielsen FINALLY extended their OOH coverage to 100% of markets vs 65% ☹️ It matters over holiday weekends They keep promising & I keep hoping

Sunday night’s nail biter peaked with 11.1M from 11-11:15PM. I am sure it was a sleepless night for those LSU fans that stayed up. Labor Day out-of-home lifts Sunday night - +11% Saturday night’s ND/ Texas A&M -+14%

36% of ESPN’s College Football audience this weekend was 18-49 - higher than what we saw for week 1 the last two years (32%) Way too early to tell but perhaps a small sign that the changes to college football may be attracting a younger audience.

College GameDay off to the hottest start I have ever seen. Highest rated Week 1 EVER. Beating the prior Week 1 high in 2015 by double digits. If it were a game it would have ranked #10 just behind NBC's Fresno State/Michigan Remember, it just had the highest rated Week 0 EVER

Through Week 1 Share of College Football viewing ESPN Nets - 77% (2023- 44%) Fox Nets - 13% (2023- 27%) CBS - 6% (2023- 18%) NBC- 3% ( 2023- 11%)

On Sunday, millions of DirecTV customers were impacted when Disney-owned channels were blacked out due to DirecTV’s unwillingness to come to terms on a new agreement. While missing out on Disney’s programming is frustrating, here's what you can do. thewaltdisneycompany.com/directv-disney…

Between this and Week 1 of college football it doesn’t really seem like the election is slowing down interest in sports