How do they determine this?

You adopt new technology when the technology is better than what you currently use. Better as defined as equal or better quality, cheaper, AND more efficient.

Set tight stop losses. August 5th was the warning in the markets and the worst is yet to come. Complacency kills.

We created the term Pain Point SEO, the definition of it and the strategy behind it, & Google's AI answer shows 3 sources and not one of them is us. On top of that, a featured snippet is now beating us too w/ the wrong definition. Great new Google update? Google SearchLiaison

Influencers appearing in a niche are often a top-signal. You shouldn't try to emulate what they did. You should try to emulate the thinking that led them to find that opportunity 5-10 years ago.

What are your most successful marketing channels right now and what do you attribute the success to?

🤦🏻‍♂️

Always fun to look back at where you started. I wrote this 3 months after starting our agency back in 2017- Sharing the lessons we learned from trying other business models before stumbling into our agency. iwillteachyoutoberich.com/turned-failed-…

Excited for this

Why are there so many fractional marketers all of a sudden?

I deeply appreciate when teammates own a mistake - the more uncomfortable it is to own, the more I respect it. There's almost always a valid excuse for a screw up - but putting that aside and saying "this was on me, it's my fault, and i'm going to put a process in place so it

Feels like we’re for sure in a recession even though no one will admit it. Everyone I know that owns a business says revenue is down or stagnant in the past few months despite a lot of leading metrics indicating growth should be higher.

Next up: Join us for Thursday’s B2B SEO AMA on Sept 12 with Gaetano DiNardi Benji Hyam JH Scherck and Ross Hudgens  You do NOT want to miss this! Save your spot ASAP: clearscope.io/webinars/ask-m… 2/2

Dev Basu 🇨🇦/🇮🇳/🌎 I think the fractional title is a fad in the same way that growth hacking was for marketers. That said, I think it exists bc companies need marketers that can execute and most consultants only share ideas and aren't held accountable to outcomes. Companies perceive this role

"Help us promote fairness" 🤔

I refuse to believe our phones aren’t listening to us. Just said a company and product I never talk about and I get an ad for that exact thing 10 minutes later.

B2B SEO in 2024 is not just about traffic—it’s about trust. Join me this Thursday (9/12) with Gaetano DiNardi, Benji Hyam, JH Scherck, and Ross Hudgens for an epic #SEOAMA panel on navigating all things B2B SEO! RSVP in comment below:

$34k next BTC 👀