Campus Sonar (@campussonar) 's Twitter Profile
Campus Sonar

@campussonar

Campus Sonar partners with higher ed campuses and associations, empowering leaders with insights and data to align their strategies with campus goals.

ID: 898176726727102464

linkhttps://www.campussonar.com calendar_today17-08-2017 13:36:33

4,4K Tweet

2,2K Followers

405 Following

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Listening to and serving your audiences is one way campus leaders can begin rebuilding trust on campus. Take action by: - Putting students first - Evaluating the enrollment cycle - Empowering your DEIB experts - Engaging in outreach - Driving change hubs.li/Q02KXLzC0

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Leading with transparency is critical to rebuilding trust on campus. Leadership can take action by: - Prioritizing integrated strategic planning - Simplifying cost and aid conversations - Differentiating your campus offerings hubs.li/Q02KXKJG0

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Review, vote, and comment on our #SXSWEDU session. We're merging social listening and traditional research to understand and tackle the challenges racial and ethnic minority students face in STEMM fields, including actionable strategies for leaders. hubs.li/Q02KXRYq0

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Frame your campus messaging with outcomes that align to support individual, community, & societal outcomes. How can you do this? - Leverage available data - Tell your alumni stories - Engage your community hubs.li/Q02KXNtD0

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Voting for #SXSWEDU closes on 8/18. Take a look at our session on understanding trends and peer influence and how they impact racial and ethnic minority students and STEMM fields, including barriers to entry, persistence, and attrition. hubs.li/Q02KY74P0

Voting for #SXSWEDU closes on 8/18. Take a look at our session on understanding trends and peer influence and how they impact racial and ethnic minority students and STEMM fields, including barriers to entry, persistence, and attrition.
hubs.li/Q02KY74P0
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Subscribe to our newsletter to help us build trust and connection in higher ed. Every month we share examples of the power of research-led transformation and Liz Gross shares thought-provoking insights on the higher ed landscape. hubs.li/Q02KYds40

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Current and prospective graduate students describe 3 pain points in the enrollment process: - Hurdles to entry - The enrollment process itself - Cost, financial aid, and value Learn about the issues and get our recommendations for addressing them. hubs.li/Q02KY75l0

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Compared to traditional research, #SocialIntelligence is: ✔️ Faster ✔️ More authentic ✔️ More flexible Higher ed can use it to inform organizational strategy, enrollment, alumni engagement, advancement, academic planning, reputation and brand strategy. hubs.li/Q02KYd9b0

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If you're struggling to know where to begin with strategic planning, Dominique Raymond has an idea: “What your data tells you is where all strategic plans should start. And when it comes to institutions the [student] is the focus of institutions.” hubs.li/Q02KYm_-0

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Listening helps you understand what resonates and what doesn't with your community. “They'll tell us. We don't own our brand, they do,” said Nicole Szymczak. hubs.li/Q02HDmxL0 hubs.li/Q02HDSQq0

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Register for tomorrow's Next Office Hour with Jeff Selingo. He's talking about student migration and how it's shaping enrollment patterns. hubs.li/Q02MKK5B0

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Our strategies for rebuilding trust align with Deloitte's Factors of Trust & provide evidence for outcomes to expect with this path: increased positive word of mouth, high value perception, competitive advantage, & ability to make & recover from mistakes. hubs.li/Q02HDKwg0

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With the Middle East conflict and upcoming presidential election, the current landscape is challenging. With students back on campus, protests or demonstrations may resume. We have some recommendations and resources to help you prepare. hubs.li/Q02MVRsv0

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Social intelligence is the strategic use of social media & online conversation data to answer complex questions (Social Intelligence Lab). It’s market research that uses social, behavioral, & emotional signals in data to find the right way forward. Liz Gross (she/her) hubs.li/Q02HDJ_G0

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It's a new academic year, what can your campus do to rebuild trust with your stakeholders? Our social intelligence research reveals general perceptions the public has about the value of college and shares four actionable recommendations you can use now. hubs.li/Q02HDL1d0

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Faculty are the biggest and most valuable asset of a campus, it’s critical to know what they say about your campus and the environment. Register to learn more about how to showcase their impact and value. ⬇️

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Integrated strategic planning that's grounded in data supports campus efforts to overcome challenges and create a successful, sustainable plan. Social intelligence research provides the insights campuses need for authentic and transparent messaging. hubs.li/Q02HDYV20

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Leveraging graduate enrollment as a growth opportunity is top of mind for many campuses. Before you begin, it’s critical to think through how to build competitive programs and understand how to effectively recruit and retain students. Amber Sandall hubs.li/Q02HDS780

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In his newsletter, Jeff Selingo shares insights into why college is becoming more about the job. It aligns with our social intelligence research—the public agrees there are indisputable advantages and unmatched opportunities, but college comes with caveats. hubs.li/Q02HFb8B0

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What is your current level of reputational risk? Sentiment of earned conversation is a reputation measure, analyzing sentiment in the moment and comparing it to previous time periods gives boards confidence they understand public perception. hubs.li/Q02HFyyR0