Lily Ray ๐Ÿ˜(@lilyraynyc) 's Twitter Profileg
Lily Ray ๐Ÿ˜

@lilyraynyc

SEO by day | DJ by night | related to @artistmanray

ID:29074075

linkhttps://lilyray.nyc calendar_today05-04-2009 21:45:10

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Lily Ray ๐Ÿ˜(@lilyraynyc) 's Twitter Profile Photo

If you donโ€™t hear from me for the next couple of days itโ€™s because Iโ€™m taking an actual real life mini vacation in Lisbon. Back Thursday. Cheers ๐Ÿธ๐Ÿš‹

If you donโ€™t hear from me for the next couple of days itโ€™s because Iโ€™m taking an actual real life mini vacation in Lisbon. Back Thursday. Cheers ๐Ÿธ๐Ÿš‹
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Garrett Sussman โ˜•๏ธ๐Ÿ”Ž(@garrettsussman) 's Twitter Profile Photo

The Expertise in E-A-T...

โ€ข How do your establish it?
โ€ข What role do entities play?
โ€ข Are these specific tactics you can use?

Lily Ray ๐Ÿ˜ tackled the subject in Whiteboard Friday via Moz

twitter.com/Moz/status/158โ€ฆ

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Lily Ray ๐Ÿ˜(@lilyraynyc) 's Twitter Profile Photo

One of the biggest receivers of Google Discover traffic in the U.S. is a site that syndicates content from hundreds of other publishers and uses self-referencing canonical tags.

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Lily Ray ๐Ÿ˜(@lilyraynyc) 's Twitter Profile Photo

Just because an SEO works at an agency doesnโ€™t mean theyโ€™ve never built a successful site themselves or donโ€™t know how.

In fact, thatโ€™s one of the most important things we look for when hiring for our SEO team.

And the single piece of advice Iโ€™ve been giving for yearsโ€ฆ

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Andrew McGarry(@beyondcontent) 's Twitter Profile Photo

If youโ€™ve ever asked BUT WHAT DOES THAT ACTUALLY MEAN when somebody in search talks about E-A-T, Lily Ray ๐Ÿ˜ is here to set the record straight. Buckle up!

If youโ€™ve ever asked BUT WHAT DOES THAT ACTUALLY MEAN when somebody in search talks about E-A-T, @lilyraynyc is here to set the record straight. Buckle up! #SEO
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Lily Ray ๐Ÿ˜(@lilyraynyc) 's Twitter Profile Photo

Look at the SERP to identify what are *actual* image/video opportunities.

Use vision AI to see if the image content is โ€œinspirationalโ€

You can also filter by โ€œtipโ€ keywords and look for YouTube carousels - possible TikTok opps

Wil Reynolds

Look at the SERP to identify what are *actual* image/video opportunities. Use vision AI to see if the image content is โ€œinspirationalโ€ You can also filter by โ€œtipโ€ keywords and look for YouTube carousels - possible TikTok opps @wilreynolds #mkgo
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Lily Ray ๐Ÿ˜(@lilyraynyc) 's Twitter Profile Photo

.Wil Reynolds taking the stage at talking about the shift in search behavior to TikTok and video content

And a bonus pic of me trying to recreate the vibe in here using

.@wilreynolds taking the stage at #MKGO talking about the shift in search behavior to TikTok and video content And a bonus pic of me trying to recreate the vibe in here using #Dalle
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