When Nickle previews unreleased music on Zoom for his community 🤌🔥

1 year ago we announced Royal.

We're honored to have all of you + amazing artists like @nas, @thechainsmokers, diplo, VÉRITÉ, @bigboi and more on this journey with us.

Year 2 will be even bigger.

Royal offers a new option for both artists and fans.

Artists can raise capital and continue to own the majority of their music. And you get a chance to partner with artists by investing in the music you love.

Read more: royal.io/blog/music-as-…

(a) make money or (b) maintain control over your work

... is not a decision an artist should have to make.

In the US, streaming has taken over. Yet artists only receive a small portion of those funds — mostly due to power imbalances and traditional deal structures which tend to be unfavorable toward artists.

Private investors spend billions to acquire streaming royalty rights. They recognize music is a great investment.

And the music industry is becoming even more lucrative. Goldman Sachs forecasts global music revenue will double by 2030.
musicbusinessworldwide.com/goldman-sachs-…

Streaming accounts for 65% of recorded music revenue worldwide (a $26B business) and 83% in the US.

Democratizing ownership allows artists to retain control of their work & enables fans to participate in the upside.

I'm presently listening to a song that I own a small part of and I couldn't be more excited. Thank you elephante and royal.

So excited to finally own my first token with your team.

The future of music is now.

ZAO🫡☯️ Let’s go fam!!!!

Got 3 of these bad bois. Proud owner of a dope song by an even doper artist 😮‍💨 elephante royal. LFG 🫡🔥

I like collecting these for real this is my 6th #royal .io #LDAs #NFTs elephante royal

congrats to everyone who snagged a Catching On x royal token! cant tell you how much it means to me to have you with me on my journey 💛 and thanks to 3LAU for leading the way

Last chance... enter to own a piece of ‘Catching On’ by elephante tonight by 8PM ET!

If you score a token, you’ll be notified after the drop closes.

royal.io/editions/eleph…

twitter.com/i/spaces/1lDGL…

Royal Radio is back with a new episode tonight ft. @3lau and @iamtheelephante 🎙️

Tune in as we discuss the inspiration behind his hit track 'Catching On' and the evolution of shared ownership in music.

twitter.com/i/spaces/1lDGL…

my drop with royal is now LIVE!

Catching On was the song that started it all for me, and I want to give back by giving you all the chance to share ownership in the song and earn a bunch of other goodies <3

Ends Thursday at 8PM ET.  🎉

royal.io/editions/eleph…

🔥New drop today! And this time, we’re trying a new format.

elephante is sharing ownership in his hit single ‘Catching On’.

Enter now for a chance to own a piece of the song. Closes Aug 4 at 8pm ET.

royal.io/editions/eleph…