Named by Igor Naming Agency. Smart Mouth is the name of a chain of kid's dental offices we created for a client. Lots of their competitors have "smile" in their names - the name SmartMouth makes you smile. igorinternational.com/clients/smartm… #naming #agencies #agency #name #startup #brand

The Igor Brand Naming Guide Bringing clarity to the naming process, it's an essential framework with the clear principles & actionable insights necessary to create the most powerful brand name in your space igorinternational.com/process/brand-… #name #naming #agency #brandname #brandnaming

Potty Mouth™ allows you to breathe when trapped in a building fire. Named by Igor Naming Agency igorinternational.com #naming #brand #name #agency #patent #innovation #startup #agencies

Wilder Seafood launched, named by Igor Naming Agency: "That seems like such an obvious name!", is a common reaction to our work. The fact that Wilder was trademarkable means it was quantifiably not obvious, and perfect. igorinternational.com/clients/wilder… #naming #brand #agency #name

Launched this morning, named by Igor Naming Agency: "Today, Professional Health Care Network (PHCN) unveiled its new brand strategy via a new name – Tango." lnkd.in/g9ZStkAX #naming #name #brand #agency #healthcare #agencies

“Build a good name. Don’t make compromises, don’t worry about making money or being successful — be concerned with doing good work. And if you build a good name that name will be its own currency.” – Burroughs igorinternational.com/blog/2023/04/2… #naming #expert #agency #name #brand

It’s called The Happy Idiot because an agency delivers a name that’s a liability to a client who’s happy with the result. It was designed to be the fastest route to client buy-in, with the least amount of effort by the agency. igorinternational.com/blog/2023/06/0… #naming #name #brand #agency

Armed with Igor-named products, Arm’s IPO next month is valued at $70 billion. How many of those billions are a direct result of Igor naming their last four products? Hard to say with certainty. igorinternational.com/clients/neover… #naming #name #arm #ipo #softbank #A.I. #brand #processors

131 Paradigm-Shifting Articles About Naming Companies & Products igorinternational.com/press/naming-a… #naming #name #brand #agency #agencies #startup #rename

Worst Brand Name of 2023: Even with a month left, no one could possibly announce a worse name, so we're calling it early. Keep in mind, this ice-cold borg of a name is for an $8 billion healthcare company…. igorinternational.com/blog/2023/11/2… #naming #name #brand #branding #healthcare