"Focusing on features alone is death-wish marketing. Features can be copied. The brand experience cannot." ---> lnkd.in/d5in4vst

There’s more Zelle transactions sent by BofA customers than there are checks being written by them! lnkd.in/g4ipfhXf

As purpose has become commonplace, it is no longer differentiating. lnkd.in/gP4Q5F4D

The balance of in-branch human vs. digital transactions varies for every one of our clients at NewGround, but the common denominator is that they are all designing a balance. #brandedspaces lnkd.in/gNtzbuG5

"For a brand to stand out, it must move away from the unique selling proposition (USP) and adopt a unique point of difference (UPD)." ---> lnkd.in/g5q3S2cg

"Features can be copied. A relevant, differentiating brand definition can be owned." ---> lnkd.in/gTdUQCtM

Make any space your branded space. Mercedes-Benz did it in an upscale retail center. #brandedretail #brandedshowroom #brandedspace lnkd.in/gNDne_YG

Come to NewGround for a branded space of your own. #brandedspaces lnkd.in/gQwzgSqD

Evidence that consumers really are in charge --> lnkd.in/gpZY9xNE

Brilliant! A new niche-targeted digital bank for small business owners... Owners Bank. And, it's been launched by a traditional bank! lnkd.in/gt72gpvs

Start-to-finish drone shots of the incredible new branded space for Maui County FCU's main office --> lnkd.in/g39rPkZu

It’s hard to be a marketer. lnkd.in/gfKba7Xr

lnkd.in/gAcM_336 lnkd.in/g9T_c2rm

75% of Chase account holders go to a branch regularly. How about your base? Make sure you have a branded space network for them to visit. #brandedspaces lnkd.in/gkggmgQX

How's this for branded space? Branches as billboards! lnkd.in/gFsG8MYG

Great opportunity if you like translating brands into branded space! #brandedspace lnkd.in/grMBAUAB

Well done! lnkd.in/geFpbQgx

Lots of opportunity out there for niche banking. Seniors and retirees are the latest --> lnkd.in/g_d3zUjD

Someone should do this for U.S. banks --> lnkd.in/gS7B4iRN

Out with the new and in with the old ---> lnkd.in/gmRr6Db6