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Work tends to expand to fill the time you give it. Who else has experienced this?

People are not interested in who you are and what you do. They want to know why you do it.

A satisfied customer is the best business strategy of all.

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How to create a marketing plan: -Write an executive summary -Set your goals & KPIs -Build buyer personas -Analyze competitors -Present your strategy overview -Define your budget -Identify the key contributors -Establish performance-tracking guidelines

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