A lot of companies have cut advertising for #branding and awareness as a first reaction to the economy. However, based on this iAB report, 56% of media buyers plan to invest in Metaverse advertising. What will your strategy be? #advertising #brand #marke…lnkd.in/gdJXHhsf

While the #layoffsandjobreductions numbers tick-up, department managers are finding it more difficult to get their core work done. There are options with contingent labor, and if you'd like to discuss contractor clearing and employee re-badging as alterna…lnkd.in/g2hyBxbb

It will be interesting to see what comes about from this lawsuit against social media companies for essentially creating/supporting a social media addiction in school-aged children. I suspect they will need to examine both paid and…lnkd.in/g72sJKi3 lnkd.in/guDaDawH

I’m re-sharing this post for Julie - she’s building out her team at HCL. Contact her for more details… lnkd.in/g3aPWS9J

It was a pleasure to catch-up with Blake Allen from Robert Half recently, to talk about #datascience #analytics and how #marketing and #sales can use #data to come together around a single source of truth, agree-on an ideal customer profile, and pursue jo…lnkd.in/gES2_mWH

Here's an insightful post and video from Blake Allen as he talks with Jeff Stewart, sharing insights around SVB, #banking, #operations #fintech lnkd.in/dn_6-wnx lnkd.in/djXbHNyA

Has anybody else noticed this? I’m getting a ton of messages from various people (usually with few followers, and from other countries than the US), offering research reports that they believe I’ll be interested in. Some of these messages are being flagge…lnkd.in/ghRy_-hC

I recently moderated a panel discussion on the Evolution of #B2B #event #marketing and capturing #roi. The Ortus Club - Executive Knowledge Sharing team put together the event, and it was very smooth and high quality - #kudos to the team, and thank you fo…lnkd.in/g8DevWqF

Reposting to help Tom and my network out. #hiring #opentowork lnkd.in/gNQZ3TS6

What's your reaction to robotic/remote controlled trash cans? See these reactions and interactions in #newyorkcity in this video as researchers film subjects of the experiment. Could this be the future direction of helping keep cit…lnkd.in/gfW3R6J4 lnkd.in/gbPXRmB8

I’m always impressed with the innovative products that Oleg Martynenko and his team release. Here’s the latest from them - it is a children’s book with an #AR experience. The story itself is about a bunny that wanted to be a lion. Check it out on Amazon,…lnkd.in/g4da3-QU

Read the latest NetworkSunday report, "B2B Customer Acquisition: The role of human engagement ..." to learn more about using automation (including #AI) to drive customer-centric audience #engagement. buff.ly/3oCJwDm #leaders #research #digital

What are three ways to get #Sales & #Marketing working toward better close rates & higher revenue? 👉 Agree on the account list and ICP 👉 Agree on the messaging, approach, and content 👉 Route the leads to the right reps quickly, and accurately DM to discuss. #digitalmarketing

What are three ways to get #Sales & #Marketing working together to achieve better close rates and higher revenue? 👉 Agree on the account list and ICP 👉 Agree on the messaging and approach 👉 Route the leads to the right reps quickly DM me to discuss. #digitalmarketing #growth

Google was fined $392M over their opt out process, and Meta was fined 390M Euros for improperly collecting and sharing user data. More companies are reconsidering their privacy and data sharing policies. When was your last audit? #privacy #digitalmarketing #data #marketing

#Google Optimize will sunset on September 30th. Will you abandon web experimentation, or select an alternative? Having led web and experimentation (aka A/B testing) for 10+ years, I believe the right tools and a robust program will feed success. DM for alternatives!

#Data is at the heart of all #AI, and AI models need training data to learn. Did #OpenAI steal training data from the internet? A new class action lawsuit claims consumer rights violations. What do you think? buff.ly/3NxtmDB #marketing #datascience #innovation

How can web experimentation help you? 👉 Increase form conversions 👉 Test new messaging 👉 Test a new user journey 👉 Test a new page layout 👉 Test offers Want to learn more? Send a DM and let's talk! #innovation #marketing #web #pipeline

Are product reviews helpful for improving search (#SEO) results? With multiple updates to the Google search algorithm to reward helpful content, including product reviews, it definitely won't hurt to incorporate product reviews in your website. #digitalmarketing #marketing

There's been fear of #AI running wild, taking over the world, and turning on humans. In September, a new sci-fi movie will explore this topic. Is this your biggest fear of #AI? buff.ly/3OQYC11 #artificialintelligence #innovation