Trying to get insights out of your unstructured data? Try this out!! I'm a beneficiary of this work and it's awesome to get insights/trends without having to ask our sales team to 'track the data' in Salesforce.

Love love love this! Everyone wants to make copilots, but how do you do it right with 1st party customer data?! Answers here:

Transparency is becoming table stakes for AI features. We built these AI nutrition facts not knowing if they were too gimmicky. The response has been the opposite. Our customers love it, especially the fact that we are willing to be fully transparent feature by feature.

'Jobs to be done' in a nutshell

In March we introduced Segment Unify, advanced id resolution infra to build golden profiles

The most advanced co’s are using golden profiles to drive personalized engagement with breakthru LLM/AI models

Today we’re sharing how we’re make that possible for all, with CustomerAI

Sooo excited to share how we are using AI + Customer Data to help companies deliver meaning customer interactions. Literally have been working on this problem for most of my career... AI just boosted us in ways I could never imagine. twilio.smh.re/A0a

Today we launched Mixpanel + Segment joint Startup Program offer for early stage startups 🚀

Startups.. that means $100,000 in credits to collect, unify, instrument, and analyze data!!!

Hop on it 👉 bit.ly/segment-mixpan…

Get to PMF faster, for free! 🎉

to our awesome devs, you love our functions capability and it just got better with versioning. Now in public beta.

One of our beta customers literally said 'I've been waiting for this my whole life'. Yep, it's that good.

The government crushed it:

“Depositors will have access to all of their money starting Monday, March 13. No losses associated with the resolution of Silicon Valley Bank will be borne by the taxpayer.”

The next 24 hours are among the most important ever for our tech ecosystem. Really need the federal government to help restore SVB deposits to unlock payrolls, preserve tech jobs and restore some confidence in our banking system.

MIND BLOWN BY EMAIL 🤯
Favorite stat: a tie between 50B emails sent during cyber week and the popularity of the 🔥 emoji in email subject lines.

If deliverability, scale, easy-to-use are things that matter to you...read on, my friends. #twilio #sendgrid
sendgrid.com/blog/black-fri…

Customers telling me this is CHANGING THEIR LIVES. So it's a big deal. Why? Customer profiles just became portable.

Create them in Segment, augment in the data warehouse, push the data back, or do it in reverse, and so on and so forth...turns out #sharing is powerful.

Love love this recap Kevin Niparko!
1. Personalization that is actually fast and first party
2. HIPAA compliant customer data platform because patients are customers too

Want to see how easy it is to use Segment and Twilio Engage? The Twilio developer keynote shows you how quickly you can instrument, assemble profiles and then activate them anywhere…even creating actual cookies with a printed frosting avatar. 🤯 🍪👩‍🍳

Next from twilio - Engage - Kathryn Murphy talking about how #cdp is now a 'core capability', enabling a shift from #bigdata to rich data, and more modern #marketing to provide 'data-driven personalization'. #cctr #cpaas #CustomerExperience #APIs #digitalfirst #messaging

So excited to make the work of the last year available to our customers!! Twilio Engage is GA!!!

What are your top three marketing technology challenges? Gerry Murray, Research Director of Marketing and Sales Technology at IDC shared his insight into the market at #cdpweek2022 . bit.ly/3PDkmx8

So so happy to have Caitlyn Sullivan sharing her story! From EA to product manager...and just promoted again because well, she rocks! We love her ❤️

The 2022 Customer Data Platform Report is here!

By examining over 10 trillion data points, we’ll give you an in-depth look into how customer data is powering engagement strategies around the world. bit.ly/3tIIxAa