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Here’s an F up to not make this year as we’re heading into the biggest month for DTC brands If you don’t fix this before November 1, you could be out thousands of dollars A ton of brands have already crossed Nexus in different states and are not collecting sales tax where they

"The best thing is, it does everything for you." That's RC Williams telling us how we helped Rejuvia save dozens of hours with sales tax compliance. Read the full story 👉 numeralhq.com/customers/reju…

DTC snack brands are notoriously hard to scale. Factoring in lower AOVs, spoilage, and bulky shipping —there isn’t much room for margin. That said, it’s not impossible. You just need to get creative in how you sell. 1) Obsessed Customer Base Each snack brand I know of that is

So many DTC operators want to try SaaS. Yet so many SaaS founders want a cashflow business. I left my DTC brand making over $10M/year to start a SaaS biz. I can tell you firsthand, that the truth is this:

Here’s a fun story: Back when I was running DTC stores day-to-day, I had a hunch: If I could rank for a ton of long-tail keywords, I could generate a ton of sales on organic traffic alone. This led me to start Dear Ava—a company geared towards women selling gifts for all kinds

I’ve observed two DTC founder Archetypes: 1) Founders obsessed with brand. → You’ll go to their site and see studio photography and cutesy animations → You’ll open social apps and see them sponsoring influencers. → You’ll scroll LinkedIn and see them getting press. They’re

I ignored important advice and had to relearn it the hard way. Here’s the story (and a cautionary tale): Six years ago, my friend and former Airbnb colleague Gustaf Alströmer was driving me down to Mountain View to speak at a YC Growth Bootcamp. On that drive, he told me something I

I ran bootstrapped businesses for years. After having been at a hyper-scaler startup that died from raising too much money, I thought they were the "right" way to build a company. My time at YC changed that for me. Let me explain: I come from a DTC background. → Lean teams

The TikTok news isn’t pretty for DTC brands. It may change the advertising and acquisition landscape for good. Here are 4 DTC-specific thoughts on what the ban would mean: 1) Meta Ads Will Get More Expensive This is purely a supply-and-demand issue. The ad dollars being

marco marandiz Numeral great team

marco marandiz Sam Ross and Numeral have been excellent

Your ads should be dumbed down. Too many DTC companies commit the same marketing sin: Prioritizing being clever instead of clear. Certain brands are still making ads that take a few seconds to “get”. That works as a 30 sec TV spot—but not as a social ad. With TV ads, your

Andrew Wilkinson Sam Ross (Numeral) for all things sales tax.

I’ve sold millions of dollars of DTC products with UGC. Here’s how I think about each video (it’s oddly easy): Each video has five parts: 1) The hook 2) Problem 3) Solution 4) Benefits 5) CTA As an example, we’re selling shampoo that makes your hair curlier. Here’s how I’d

When picking a sales tax provider, you must decide whether you want a self-serve tool or a white-glove service. If you pick a white-glove service, you’ll be able to tell a lot about how the experience will go based on your onboarding experience. Your provider needs any and all

There are only two kinds of DTC operators: Ones who know how difficult sales tax is, and the ones who will eventually find out. To make matters worse, the cost of not managing sales tax properly only grows as the brand does. That’s why we exist. Below is what you can expect to