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Practical Ecommerce

@practicalecomm

Authoritative articles and commentary to help businesses succeed online. Sign up for newsletter: practicalecommerce.com/newsletter-sig…

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linkhttps://practicalecommerce.com calendar_today19-04-2010 15:00:56

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"Ask an Expert: Should Merchants Sell on TikTok Shop?" | TikTok is mega popular and, to some, controversial. We asked the founder of SimplicityDX (Charles Nicholls) to evaluate pros/cons of selling on the popular social platform. pec-ly.com/?6t6i #ecommerce #tiktokshop

"Ask an Expert: Should Merchants Sell on TikTok Shop?" | TikTok is mega popular and, to some, controversial. We asked the founder of SimplicityDX (<a href="/webconversion/">Charles Nicholls</a>) to evaluate pros/cons of selling on the popular social platform. pec-ly.com/?6t6i #ecommerce #tiktokshop
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"Foundr Owner on Burnout, Recovery, Priorities" | "Ecommerce Conversations" host Eric Bandholz is taking a well-deserved breather this month. This 2021 episode with Nathan Chan is one of his favorite episodes. pec-ly.com/?4nn3 #ecommerce

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"Programmatic SEO for Ecommerce, AI-Driven" | Merchants already sync product pages w/ data (price, size, etc.) Adding keywords and genAI results in a slew of long-tail product pages. @ecommerceboy explains in this must-read piece. pec-ly.com/?6t7O #seo

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"11 Books on Jeff Bezos and Rise of Amazon" | July 2024 was the 30th anniversary of a computer quant launching an online bookstore from his garage. Jean Gazis (Writer, Editor, Reviewer) selects 11 books describing his tactics & the company that upended industries. practicalecommerce.com/11-books-on-je… #ecommerce #books

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"23 Recommerce Platforms and Marketplaces" | Sustainability and consumer demand drive the buying and selling of secondhand goods. It's a booming business. Here are platforms and marketplaces for merchants to integrate and sell on. pec-ly.com/?6t8Z #ecommerce #recommerce

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"Tips for Internal and External Page Links" | Links remain critical for SEO. Yet many questions and falsehoods surround their use. Ann Smarty offers guidance in this helpful piece. pec-ly.com/?6t9y #ecommerce #seo

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Many sellers question the value of #TikTokShop. We asked the founder of SimplictyDX to address it. "Ask an Expert: Should Merchants Sell on TikTok Shop?" pec-ly.com/?6t6i #ecommerce #tiktokshop

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"Charts: U.S. Consumer Outlook Q3 2024" | Per a new McKinsey & Company survey, U.S. consumers are increasingly optimistic about the economy. Some even "splurged" in spending this summer! Analyst @adelboukarroum tells the story in this week's charts. pec-ly.com/?6tam #ecommerce

"Charts: U.S. Consumer Outlook Q3 2024" | Per a new <a href="/McKinsey/">McKinsey & Company</a> survey, U.S. consumers are increasingly optimistic about the economy. Some even "splurged" in spending this summer! Analyst @adelboukarroum tells the story in this week's charts. pec-ly.com/?6tam #ecommerce
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"New Ecommerce Tools: September 5, 2024" | This week's rundown includes new tools for holiday selling, recommerce platforms, AI-powered sales assistants, payments, search optimization, and last-mile delivery management. pec-ly.com/?6t9c #ecommerce

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"Optimized Landing Pages Reduce Ad Costs" | Ad algorithms (Google, Meta) track a landing page's relevance to the ad driving the traffic. Syncing the two can lower ad costs. A terrific piece by SimplicityDX's Charles Nicholls (Charles Nicholls). pec-ly.com/?6taZ #ecommerce

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Here's how to insert long-tail keywords into ecommerce product pages: "Programmatic SEO for Ecommerce, AI-Driven" pec-ly.com/?6t7O #seo

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"Client Crash Bankrupts Entrepreneur" | @Huntercdurham rode the pandemic boom to serial entrepreneurship. Then his shipping company's largest client failed. He admirably shares his journey w/ Eric Bandholz in this week's episode. practicalecommerce.com/client-crash-b… #ecommerce

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There are many options for merchants to resell their own goods or those of others: "23 Recommerce Platforms and Marketplaces." pec-ly.com/?6t8Z #ecommerce #recommerce

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"GenAI Is a Potent Ecommerce Coding Tool" | Shopify's blog editor lacks robust features. To overcome, @ecommerceboy prompted ChatGPT to produce code that auto-loaded a blog post from Google Docs into Shopify's editor. It's amazing. practicalecommerce.com/genai-is-a-pot… #ecommerce #appsscript

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"Underused SEO Reports in Search Console" | The free, go-to tool offers a ton of insights. Yet Ann Smarty uses three reports that many others don't. She describes them in this helpful piece. pec-ly.com/?6tcj #ecommerce #seo

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"Top Resale Sites from Consumer Brands" | #Recommerce is booming. D2Cs are embracing sustainability & launching in-house resale marketplaces. Here's our rundown of initiatives and top sites for buying/selling pre-owned goods. pec-ly.com/?6tdQ #ecommerce #sustainability