“…and abroad”

🔥

As well as providing the opportunity for all of Twitter to make the same lame joke about Boris pulling out, we can all celebrate the spectacle of Zadhawi, Cleverly et all fucking their careers by backing the twat only weeks after saying he had to go.

Well done lads. Well done.

The Tory party glancing sideways at Boris are in need of the type of robust advice women in their 30s have been giving eachother for years:

Yes, your appalling ex can, occasionally, be funny at dinner parties.

No, that’s categorically not a good reason to give him another go.

I guess it’s Amsterdam Dance Event then 😳

Setting this as my phone wallpaper.

Made my gate at Chicago via a massive queue-jumping blag, urged by a random guy behind me in the queue who said “are you Sharon? I know you off Twitter”.

I didn’t catch your name but whoever you are - thank you! Legend.

This is incredible. Genuinely took me a while to realise it was a game and not film.

So much this. The man hasn’t changed since his entire front bench declared him unfit for office.

He hasn’t been on the road to Damascus since July. He’s not even close to the Damascene ringroad.

No, the fat fuck’s been sunning himself on a beach while the economy goes to shit.

Counter-intitively, measuring and reporting is just wasting your time if you’re not then adapting your comms/practice based on what you’ve learned. #attune22

Communicators - do your metrics pass the “so what” test?

100k views! So what?
20 comments. So what?

View≠reads≠action #attune22

Good to hear, in this final workshop of the conference with Paul Baltes of Nebraska Medicine, the focus move from measuring *outcomes* and *actions* rather than communications metrics. #attune22

Like Boris wants to be responsible for the incoming shitshow as the economic consequences hit households and the NHS in the months ahead. Barely a few weeks have passed and they’ve already forgotten what a lazy vainglorious prick he was.

Relatedly: do any organisations measure negative impacts of their enterprise social? Would assume the same risks exist. Should we be doing this? #attune22

Now on to a workshop with Katrina German on how communicators need to be aware of the negative impacts of social media use - and rethink our work to minimise those negative impacts. #attune22