A milestone to be celebrated – Mithu Lucraft, one of our fantastic Senior Consultants and #contentmarketing guru has been at TBI for 2 years! 🎉

The TBI team have been involved in so many interesting projects over the course of Q1 – from #marketing strategy to marketing implementation projects. Here’s a look at the work we’ve completed since the start of 2024! 🎉 bit.ly/3w4hVyP

📢 A new article from Springer Nature discusses research into a new initiative for a ‘nutritional label’ in #academicpublishing to help inform readers on how strictly a paper meets scholarly standards. Read the article here: go.nature.com/4a7dMrA

It’s #MentalHealthAwarenessWeek 🧠🩷 TBI are joining the global conversation on this year’s theme “movement: moving for our mental health” – read our blog post for insights on how the team are prioritising both aspects of their health: bit.ly/4bLj4ul Mental Health Foundation

📚 SSP 46th Annual Meeting, 29-31st May 2024 - Only 2 weeks to go! We’re looking forward to meeting up, networking and chatting about all things #scholarlypublishing! Please get in touch to arrange a chat! 🔗bit.ly/4bkwUUl #SSP2024

ICYMI – The most recent issue of our newsletter is live! Read about and access resources on: 💚 Mental Health Foundation #MentalHealthAwarenessWeek 🗓️ May events in #marketing and #publishing, and more. 🔗bit.ly/3yp9ONY

🍪 With the removal of third-party cookies looming, we’ve created a short 'All You Need to Know' summary. It covers what they are, why they’re disappearing, and what a cookieless future looks like for marketers. #cookies #marketing 🔗bit.ly/457v1YY

A month of milestones for our Marketing Manager, Rowan Banham! Rowan celebrates 6 years at TBI and is off on maternity leave, soon to welcome her second daughter. Join us in wishing Rowan all the best for her next chapter. 👶🎉🫶

📢 In case you missed it: Our new video summarises recent and upcoming changes to #ThirdPartyCookies and what we can do as marketers to help navigate a ‘cookieless’ future! 🍪 🔗 bit.ly/3RlIC9s

📚 We’re attending the ALPSP Annual Conference and Awards 2024 in Manchester, 11-13th September! Some of our senior consultants will be there – contact us to arrange a meeting to discuss your #marketing plans! 🔗 bit.ly/4enpu4Z

In this quarter, TBI have had the opportunity to work with some fantastic clients and projects spanning TBI’s range of services in #consultancy, #marketing implementation, market research and marketing #strategy. Visit our website to find out more 🔗bit.ly/3VZF7Z6

We were thrilled to receive this testimonial from Biochemical Society after our recent partnership! It was a pleasure to support them in launching their S2O program by developing a comprehensive communications plan and implementing various marketing activities. Subscribe to Open Community of Practice

✅ Springer Nature have announced they will be introducing two new custom #AI tools intended to identify and tackle “fake content and problematic images”. What a great step forward in instilling more trust in #scholarlypublishing. #ResearchIntegrity

In this month’s issue of our newsletter, Tiny Sparks to The Big Idea, we’ve recognised great #marketing in publishing, industry news, a case study on our recent work for BJUI Knowledge, and more. 🔗 Subscribe and read now: bit.ly/4dlSZTo

The @ALPSP conference is 4 weeks away. Kelly Henwood will be there for TBI. Will we see you there? Follow the link below to arrange a meet up with Kelly at ALPSP. bit.ly/3M6B3jX

🎥 Adobe have shared the results from an analysis of video content on YouTube, revealing that YouTube Shorts (less than 60 seconds) are dramatically outperforming long-form video – generating up to 70% more likes and 5% higher engagement! ⬆️