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Ultimate China Social Media Marketing Cheatsheet 2021. High res version: assets.kawo.com/KAWO-China-Soc… via. KAWO

#SHEIN now valued at $46 billion! That's half Stripe's latest valuation. Source (Chinese) mp.weixin.qq.com/s/GVipsYtLsM5K… Packy McCormick

"Our core competency is making money." - Every Chinese tech company

Worth watching. Online dating like you've never seen before, from China #yidui Rex Woodbury Full vid: youtube.com/watch?v=SolXuG…

One of my most favorite business models coming out of Asia finally has a name: Real Time Retail (per Matthew Brennan). Right now, SHEIN is the poster child of this new biz model. If you don’t know what SHEIN is, ask a teenager -- it's the most downloaded shopping app in the US!

Translated this super interesting China data set from a QuestMobile report. Time spent Vs. Online ad revenue. By contrast #Amazon's 2020 share of US digital ad spend was just 10% (up 52.5% from 2019). Still a long way to go I feel. #AMZN

Apple Wallet users, welcome to China 2017

notboring.co/p/shein-the-ti…

I finally finished reading "Attention Factory: The Story of TikTok and China's ByteDance" by Matthew Brennan - very interesting book and pretty relevant to my job. A few takeaways I wanted to share: 👇

Close to 5% of all Americans are DAILY active users of SHEIN! New #SHEIN stats leaked today (LatePost) Daily sales: $70+ million 1 million parcels a day, average order $70 25k employees, looking to add 10k more Registered users: 120 M DAU: 30 M With over 1/2 from the US

#SHEIN 2nd most downloaded shopping app globally in the first half of 2021

#SHEIN's US sales grew 160% in the past 6 months Source: earnestresearch.com/data-bites/she…

Douyin (TikTok China) experimenting with food delivery

Attention Factory is now available in bookstores across China 🥳

Did a short interview for 'Greater China Tech' about Shein, check it out👇 @grtrchinatech youtube.com/watch?v=0eUsEj…

"user growth is increasingly all about having the pushiest push notifications." Some extra work for China's tech regulators 👇 sixthtone.com/news/1008328/y…

Attention Factory is now available in bookstores all across India🥳 Westland Books