He’s a former champ but his eyes this year will be on winning the one thing he’s never won: the World Finals event win. See how it all unfolds at the PBR World Finals May 18 - 19 at AT&T Stadium.

When facing the rankest bovine athletes on the planet, even the best bull riders hit the dirt before the whistle.

The bulls are turning the last event of the regular season into a battlefield for the world's top bull riders. (Pendleton Whisky)

The Chief Jason Owens Save of the Week puts our gladiator's moves on full display.

You don’t want to mess with the Iron Man. #AllGritNoQuit

Cool Whip has his 👀 on making HISTORY!

The YETI World Champion Bucking Bull contender hit 40 consecutive buckoffs in Tacoma and is only TWO shy of the tying the legendary Bushwacker's record.

Cassio Dias is dancing his way into World Finals, but we’ll never forget the first time he busted a move at Outlaw Days. #tbt

Get Your Outlaw Days Tickets: axs.com/series/21677/p…

I just turned on Tips for my profile. Appreciate you. #SendTips

The smile says it all!

Hear from Head Coach Paulo Crimber on getting the first selection in the 2024 PBR Teams New Rider Draft.

Where do y’all stand on this?
I’ve never tried it.

Our Bull Mr Koolie having some fun at The Buck Barn and feeling frisky with a buddy of mine before his appearance as the $10,000 bounty bull at the PBR Velocity Tour tour at the Pinnacle Bank Arena in Lincoln Neb this Saturday night. Come on out if yer close. 👊🏻 He’s nicer around girls.

Dalton Kasel and the Kansas City Outlaws are the latest PBR Team to hold their training camp 👀

(📸 via JW Hart / Hart Cattle Company FB)