Great to have our IPA Production Essentials qualification delegates in at No. 44 for Module 1 today

The number of consumers looking to brands to help with the cost of living crisis by keeping prices fair has increased by 5% since May - according to an autumn survey commissioned by the IPA and carried out by Opinium: ow.ly/2ALo50LpsEb

The social impact project from IPA Members Publicis Sapient Gram Uday, is enhancing the lives of rural women in India. The program's educational classes are increasing monthly profits and lead to more opportunities for women and their families. Read more: ow.ly/aAmc50Lptgh

Working with Hospitality Rising UK IPA President VCCP's Julian Douglas aims to double the number of people considering a job in the hospitality sector. Find out more and get involved 👇

Talent is our industry’s most valuable resource. When that resource has equitable access to opportunity & advancement, we are better able to portray an inclusive society to the audiences we reach.

Highlights of our inaugural Talent & Diversity Conference: ow.ly/LAjH50LnFNR

A new guide by LXA & the IPA has set out the Five Pillars of MarTech and Marketing Operations vital to the success of marketing campaigns.

The guide acknowledges the essential ever role of martech in strategy, efficiencies & effectiveness: ow.ly/OtOO50LnFtx

Want to know what the adspend predictions for Christmas & The World Cup are?

Then check out the latest AA/WARC report, giving you insights into the adspend during Q2 2022 & forecasts for the end of the year.

Read more: bit.ly/3FtUsci

WARC

“Advertising has an age discrimination problem.”

Mark Gibbs, an 2022 IPA Excellence Diploma in Brands delegate, explores age discrimination in the workplace and what the future of our industry could look like: ow.ly/RxCE50Lmvlg

The 2022 IPA Excellence Diploma in Brands delegates outlined what they believe brands can do to address a cultural/societal challenge & affect change. Emily Rich explored opportunity poverty & what the advertising community can do to combat it. ow.ly/zlcb50LmtEJ

A new IPA/Opinium poll shows the number of consumers looking to brands to help them through the cost of living crisis by freezing the price on their value-range products or services has leapt up by 22%. Ful results online: ow.ly/hFxr50LmtBb

Owned Channels – think outcomes first to achieve business goals – Download the new Institute of Practitioners in Advertising (IPA) report on Owned Channels hubs.la/Q01q8D7q0

Only the events sector saw growth in Q3, reflecting the continued appetite for face-to-face meetings and engagements in person following the lifting of COVID-19 restrictions.

Read more from last week's Q3 2023 IPA #BellwetherReport : ow.ly/GbEe50Ll6Ob

As part of the 2022 IPA Excellence Diploma in Brands, delegates were asked what brands could do to address a particular cultural/societal challenge & affect change. Here, Sofia Pires explores how the issues around pollution and screen time might converge: ow.ly/jGat50Ll6Jc