Congrats to ITV, Veg Power & adam&eveDDB for taking home a Gold #EffieUK Award for 'Eat Them to Defeat Them' in the Positive Change: Social Good - Brands category 🎉

🎃Eat Your Pumpkin 🎃 Around 22 million pumpkins are wasted after Halloween, yet they are filled with nutrients. Why not reduce food waste, scoop out its insides and #eatyourpumpkin . From soups to seeds to sauce, follow this link for some tasty recipes: bit.ly/3zqEJXU

Huge thanks to Willoughby Foods for shouting out #SimplyVeg

Recognising the most effective marketing work of the year, our planning team took a GOLD and a BRONZE at the Effie UK Awards last night, for our work with Veg Power & ITV and The AA. 🙌

Huge congrats and thank you to our clients and our brilliant team of planners! 🔥

Use butternut squash's sweet flavour to your advantage and try these fun ideas to please the whole family. #SeasonalVeg Sakata UK

Make sure you check out Hubbub 's #EatYourPumpkin campaign ahead of Hallowe'en!

We're delighted that Sainsbury's have bought back their £2 bump to #HealthyStart for fruit & veg. Please can the message out to your #HealthyStart families. Research from Leeds Institute for Data Analytics shows families use them to get 13 extra portions per shop. #VegPowerUK

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Vegetables sales continue to slide as shoppers face difficult choices. Our #SimplyVeg campaign is here to help, we need your help to get the message out to families: vegpower.org.uk/simply-veg/

fruitnet.com/fresh-produce-…

Make the best of sweetcorn with these delicious ideas! #SeasonalVeg Barfoots

What do you like to make with #SeasonalVeg star sweet potato? This is a great veg for the kids' sweet tooth. #SeasonalVeg Barfoots

ITV is delighted to have won an Institute of Practitioners in Advertising (IPA) Effectiveness Gold Award for our ‘Eat Them to Defeat Them’ campaign with Veg Power and adam&eveDDB, encouraging children to eat vegetables.

bit.ly/3SWSGnZ

Great to be one of the experts for the #SimplyVeg Veg Power campaign. Do you have a question for one of the experts? Perhaps you want to know how to get your child to eat more veg or the best tips for cooking veg with the least amount of energy. Go to simplyveg.org.uk/ask-the-expert…

.Veg Power is a finalist in the Healthier Lives category in next week's #RSPHAwards . Their Eat Them To Defeat Them programme aims to support parents and carers and inspire kids to eat more vegetables. Find out more: ▶️ ow.ly/xCIO50Lamhk

🏆 IPA Effectiveness Agency of the Year 🏆

A true testament to the consistently brilliant strategic thinking that happens here at the Home of Planning 🏡.

Veg Power, ITV, Volkswagen UK, Schmackos (@MarsPetcareUS), Waitrose & Partners, Institute of Practitioners in Advertising (IPA), #IPAEff

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The President’s Prize for Behavioural Change at the IPA Effectiveness Awards 2022 went to adam&eveDDB for driving the consumption of nearly 1bn extra portions of vegetables for ITV & Veg Power

Read more here: ow.ly/ex0R50L6FRE

Thrilled to have won the gold IPA Effectiveness award for our work alongside Veg Power and adam&eveDDB on #EatThemToDefeatThem as well as the President's Prize for Behavioural Change last night!

A Gold award goes to adam&eveDDB for the Eat Them to Defeat Them by ITV and Veg Power: How a big, silly idea solved a big, serious problem #IPAEff #EffectivenessAwards

We are so proud of this achievement for the #EatThemToDefeatThem campaign with ITV Social Purpose
and adam&eveDDB - not only a Gold IPA Award, but this prize, too! Amazing work everyone! 🏆

This kid is amazing! We love #CornKid over at Veg Power. #SimplyVeg
youtube.com/watch?v=1VbZE6…

📢 Please share & help us spread the word...

A New Academic Year = A New Adventure

Join Sydney the Scientist on an important #LoveFoodHateWaste mission & help your students become #FoodWasteWarriors ! 🦸🥕

FREE specially created resources 👉 bit.ly/3x68fkV

Veg Power