Cory Dobbin (@corydobbin) 's Twitter Profile
Cory Dobbin

@corydobbin

CEO building one of the best ad agencies around 👉 @shoelace | Marketing hobbyist with a passion for innovation | Newsletter: marketersplaybook.co

ID: 1223348701466451968

linkhttp://www.shoelace.com calendar_today31-01-2020 20:54:04

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Cory Dobbin (@corydobbin) 's Twitter Profile Photo

Thumbstops are overrated. Well, sort of. Stopping a scroll needs to be in a way that is authentic to the information that follows. If it's not, viewers drop off at a higher-than-normal rate. Clickbait thumbstops aren't the secret sauce - Relevant thumbstops are.