IAB Europe (@iabeurope) 's Twitter Profile
IAB Europe

@iabeurope

IAB Europe is the European-level association for the digital marketing and advertising ecosystem.

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linkhttp://www.iabeurope.eu calendar_today13-03-2009 10:28:54

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IAB Europe (@iabeurope) 's Twitter Profile Photo
IAB Europe
@iabeurope

5 days ago

🔍 What’s the secret to a smarter CTV/OTT strategy? In this Magnite blog Q&A, they explain how content object signals are helping brands connect more meaningfully with their audiences. Contextual data is key, and it’s changing the game for how ads are delivered and received: