joker is a bad movie but imo one of the worst things about it is that it’s just called “joker.” he’s THE joker

probably the coolest marketing tactic is when restaurants brag about only having “real ingredients.” one of those perfect PR phrases that sounds really meaningful but literally could not be less informative

wrapped up a very busy few weeks today so i think i shall reward myself by getting a burrito and watching godzilla vs biollante

Very much think this kind of thing is the way forward for major studios unsure of how to make their IPs sustainable. Hand them off to a cool studio with a proven track record and have them make a smaller scale reinvention of it instead of chasing the AAA megagame.