Position your offer as a new opportunity, not another alternative.

Split test your headlines - five times as many people read the headline as read the body copy.

Building an audience and community online is the best investment ever.

Always start your content with a powerful hook.

Use curiosity in your marketing to dramatically increase the response.

Create a lead magnet that attracts your dream clients and repels everybody else.

80% of your time should be spent on income-producing activities.

Give more value for free than what your competitors charge them for.

Imperfect action > Perfect inaction

Amazon, Reddit, Forums, FB Groups, and AnswerThePublic are great for market research.

Automate every repeating task by creating a system.